Here are some images for a Carlton Draught / Waratah’s promotion. The final imagery may look simple, but sight unseen is the considerable effort in makeup lighting and post production work.
To achieve the ideal lighting on both elements of the image. The hand/arm image elements were captured separately to the beer shots. In the case of the schooner we had to modify and blend in an existing glass shot with the hand holding a “dummy glass”.
commissioning agency: The Zoo.