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Live From The Field

Painting the cyc a beautiful shade of grey.

 

 

April 2011

This month our home-roasted coffee is a blend of Indian Malabar and Ethiopian Harrar Longberry. Come over and enjoy!

Got Questions?

We’re compiling a FAQ with some of common questions people ask us while on shoots or through email.

Is there anything you always wanted to know about commercial photography, the studio, running a creative business or even just a question about any of our photographers?

Leave a comment and we’ll include it in the page. Alternatively, ask an anonymous question using FormSpring.

NRL players and NRG

In December last year, I had a shoot for NRG Strength Bands. High profile NRL players spent the day at the studio: Todd Carney, Sam Thaiday, Ben Hannant, Mitchell Pearce and Ben Barba.

We had an outline of how the client wanted to display the product and we also created improv images.

The day before Dave and I did some lighting tests, then spent an hour before the shoot fine tuning the glowing, edgy look we were trying to achieve.

We designed the lighting style specifically for the shoot and used image treatment afterwards to give a gritty, tough look. I also added contrast in post-production. It took about half an hour to edit each image, which I was quite happy about.

It was a really interesting visual project.

The current NRG website (as of March 2011).

It’s Jason’s Birthday today

myspace graphic

 

We went out for a late lunch of yum cha and beer. Happy birthday Jas!

Where good ideas come from

Turns out that in order for humans to come up with brilliant, exciting ideas, we need to talk to people about our idea. Get it circulating, ask for help and opinions. Then our ideas can really bloom. That’s Steven Johnson’s theory.

While it’s ridiculously easy to point fingers and say that social media is killing more traditional ways of communicating, I thought this put an interesting spin on the connectivity of humanity and how the web ties in.

The video starts right at the beginning, when the concept of an idea first enters the mind and then it all comes together in a “Aha” moment at the end.

Watch it. It’ll be four minutes well spent.

Daily photo

Jason shooting furniture in a tight location.

Photo of the day

Six reasons to feel good about photography right now

Photographers worldwide have had a lean couple of years but now that we’re a quarter of the way through 2011, there are some things that we should celebrate about the state of photography in this day and age.

  1. Photography is more easily accessible: The entry level has been lowered as the price of high quality cameras go down.
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  3. More people interested in photography means more people can appreciate good images when they see it.
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  5. You can fix up pimples, bumps and lumps in Photoshop, more often than not in under 30 seconds.
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  7. Interested in obscure photography? Want to go old school? You can form a community around your images through flickr, strobist and other sites. The photography community is increasingly moving online, which means you can always find support for your images.
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  9. Instant gratification: You take a photo and you can look at it straight away so you know if you got it right or failed miserably. This also has it’s downsides (see: facebook pose)
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  11. Cameras are getting smaller and smarter. And if people give you shit for say, using your iPhone, remember, Henri Cartier Bresson used to be criticized by the more traditional medium format photographers of his era for using a 35mm camera.

What can you add to the list?

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